Perkembangan teknologi digital dan kecerdasan buatan (AI) membawa tantangan baru bagi dunia komunikasi publik.
Di tengah derasnya arus informasi dan maraknya disinformasi, pemimpin Public Relations (PR) dituntut tidak hanya piawai menyampaikan pesan, tetapi juga mampu menjaga reputasi organisasi serta membangun kepercayaan masyarakat.
Hal itu disampaikan Deputi Bidang Strategi dan Sistem Komunikasi Badan Komunikasi (Bakom) RI, Fahd Pahdepie, saat menghadiri ajang Indonesia Public Relations Top Leader 2026 di Jakarta.
Menurutnya, peran pemimpin komunikasi kini semakin strategis karena menjadi garda terdepan dalam memastikan kredibilitas informasi di tengah perubahan lanskap digital.
Fahd menilai penghargaan tersebut bukan sekadar seremoni, melainkan bentuk apresiasi kepada perusahaan dan para pemimpin komunikasi yang mampu menjaga reputasi sekaligus menghadirkan nilai berkelanjutan bagi masyarakat.
“Ajang penghargaan yang kita hadiri hari ini bukan sekadar seremoni, tetapi merupakan bentuk apresiasi bagi perusahaan dan para pemimpin yang berhasil membangun reputasi, menjaga kepercayaan publik, serta menghadirkan nilai yang berkelanjutan bagi masyarakat,” ujar Fahd dikutip Selasa, 4 Agustus 2026.
Lebih lanjut, Fahd mengingatkan bahwa praktisi PR perlu memahami tiga perubahan perilaku masyarakat, yakni survivorship bias, participation bias, dan authority bias.
Ketiga fenomena tersebut menunjukkan masyarakat kini menginginkan hasil yang serba cepat, ingin lebih dilibatkan dalam proses pengambilan keputusan, serta cenderung menyalahkan otoritas ketika muncul suatu persoalan.
Karena itu, tantangan komunikasi pada era AI tidak lagi sebatas menghadapi misinformasi dan disinformasi, tetapi juga memastikan informasi yang benar tetap dipercaya oleh publik.
Kepercayaan, menurut Fahd, menjadi aset utama yang harus terus dijaga melalui komunikasi yang transparan, akurat, dan konsisten.
Fahd berharap ajang Indonesia Public Relations Top Leader 2026 dapat menjadi pemacu semangat bagi para pemimpin komunikasi untuk terus meningkatkan kualitas komunikasi yang kredibel, memperkuat reputasi organisasi, serta menjaga kepercayaan masyarakat demi mendukung terwujudnya Indonesia yang semakin maju.
Adapun Indonesia Public Relations Top Leader 2026 yang digelar Warta Ekonomi memberikan apresiasi kepada kepada pemimpin komunikasi dan Public Relations (PR) dari berbagai sektor industri yang dinilai berhasil membangun kepercayaan publik, memperkuat reputasi organisasi, serta menghadirkan komunikasi yang strategis di tengah pesatnya perkembangan teknologi digital dan AI.
Berikut ini adalah pemimpin PR perusahaan yang meraih Indonesia Public Relations Top Leader 2026:
- Feby Dayono (Sr. Manager Corporate Communications PT Daya Intiguna Yasa Tbk (MDIY) - Indonesia Public Relations Top Leader 2026 for Leading Strategic Corporate Communications and Market Engagement
- Fajriyah Usman (Corporate Secretary PT Perusahaan Gas Negara Tbk) - Indonesia Public Relations Top Leader 2026 for Maintaining Operational Continuity and Corporate Reputation through Comprehensive Corsec Strategies
- Mario Satrio Wibowo Sekretaris Perusahaan PT Bank Nationalnobu Tbk) - Indonesia Public Relations Top Leader 2026 for Strengthening Corporate Trust through Transparent Stakeholder Communication.
- Hery Kurniawan (SVP Corporate Communications Head PT Bank CIMB Niaga Tbk) - Indonesia Public Relations Top Leader 2026 for Commitment and Collective Actions Mobilization through Social Contributions.
- Deddy T. Hasibuan (Head of Public & Media Relations PT Bank Muamalat Indonesia Tbk) - Indonesia Public Relations Top Leader 2026 for Championing Collaborative Communications Supporting Corporate Growth and Reputation.
- I Gede Suhendra Kertanugraha (Head of Corporate Communications Indonesia Financial Group atau IFG) - Indonesia Public Relations Top Leader 2026 for Realizing Sustainable Business Practices through ESG Implementation and Strategic Corporate Communication.
- Akhiz Nasution (Director & Chief Marketing and Strategic Partnership PT Chubb Life Insurance Indonesia) - Indonesia Public Relations Top Leader 2026 for Strengthening Corporate Trust through Strategic Communications.
- Aldi Rinaldi (Direktur Bisnis PT Avrist Assurance) - Indonesia Public Relations Top Leader 2026 for Driving Stakeholder Trust through Strategic Business Communication.
- Hanie Dewita (Corporate Secretary Division Head PT Bank Mega Syariah) - Indonesia Public Relations Top Leader 2026 for Strengthening Stakeholder Relations through Insightful Corporate Communication.
- Dhanny (Corporate Secretary PT Bank Rakyat Indonesia (Persero) Tbk) - Indonesia Public Relations Top Leader 2026 for Strengthening Public Trust through Long-term Value Creation.
- Adhika Vista (Corporate Secretary PT Bank Mandiri (Persero) Tbk) - Indonesia Public Relations Top Leader 2026 for Driving Trust through Strategic Governance and Sustainable Impact.
- Faridha Rahmaningsih (Head of PR PT Adira Dinamika Multi Finance Tbk) - Indonesia Public Relations Top Leader 2026 for Strengthening Public Trust through Transparent Corporate Governance Communications.
- Arie Rinaldi (Corporate Secretary Bank Jakarta) - Indonesia Public Relations Top Leader 2026 for Strengthening Corporate Image and Financial Inclusion through Digitalization.
- Kurnia Nugraha (Head of Department Media Communication PT Tiki Jalur Nugraha Ekakurir atau JNE) - Indonesia Public Relations Top Leader 2026 for Supporting a Healthy Business Growth through Responsible and Impactful Social Contributions.
- Sheila Kansil (Head of Corporate Communication & CSR PT Sayap Mas Utama atau WINGS Group Indonesia) - Indonesia Public Relations Top Leader 2026 for Leading Purpose Driven Corporate Communication and Social Impact.
- Lusiantini (Sekretaris Perusahaan PT CIMB Niaga Auto Finance) - Indonesia Public Relations Top Leader 2026 for Leading Transparent Communication Supporting Sustainable Business Growth.
- Wisnu Sunandar (Group Head Corporate Secretary & Communication PT Bank Syariah Indonesia Tbk) - Indonesia Public Relations Top Leader 2026 for Expanding Sharia Banking Access through Comprehensive Financial and Social Solutions.
- Okki Rushartomo Budiprabowo (Corporate Secretary PT Bank Negara Indonesia (Persero) Tbk) - Indonesia Public Relations Top Leader 2026 for Realizing Integrity and Inclusivity Commitment to Create Business Accountability.
- Zahmilia Akbar (Corporate Secretary PT Phapros Tbk) - Indonesia Public Relations Top Leader 2026 for Maintaining Business Performance through Opportunity Optimization.
- Joni Tjeng (Corporate Secretary PT Triputra Agro Persada Tbk) - Indonesia Public Relations Top Leader 2026 for Enhancing Investor Confidence through Consistent Corporate Disclosure.
- Ramon Armando (Corporate Secretary PT Bank Tabungan Negara (Persero) Tbk) - Indonesia Public Relations Top Leader 2026 for Increasing Communities and Customers Engagement to Encourage Economic Activity and Performance.
- Dani Handajani (Corporate Secretary PT Indocement Tunggal Prakarsa Tbk) - Indonesia Public Relations Top Leader 2026 for Integrating Sustainability to Business Strategies through Green Initiatives.
- A.T. Erik Triadi (Corporate Secretary PT Jakarta Tourisindo atau Jakarta Experience Board) - Indonesia Public Relations Top Leader 2026 for Maintaining Corporate Image through Creative Communication and Community Engagement.
- Syafruddin (Kepala Divisi Sekretaris Perusahaan PT Asuransi Kredit Indonesia (Askrindo) - Indonesia Public Relations Top Leader 2026 for Strengthening Corporate Image through Community-Centered Communication.
- Ade Nasution (Division Head of Corporate Secretary PT Asuransi BRI Life) - Indonesia Public Relations Top Leader 2026 for Driving Corporate Reputation through Innovation and Strategic Engagement.
